Wednesday, December 12, 2007

Entrepreneurs: Clarity and What I've Learned in 3 Years

I've discovered something.... something so liberating, so simplifying.... it's clarity. Clarity is essential for the home based business entrepreneur. I'll share some things today that will make a difference for you..... on CLARITY.

In effect, some real, no BS, Hype-free, unvarnished insight from someone that’s been successful in the industry for over three 3 years now….. pretty valuable stuff I’m thinking…

Clarity?? Yes, I said clarity….. perhaps the most important commodity available for your progress, sanity and success in business.

There’s so damn much noise in the marketplace today…

There are legions of pretenders out there… People who have no business giving advice on everything -- regurgitating stuff in ebooks, articles and emails that they lifted from someone else, all claiming to be the final authority on making money online, or ne.t.work mark.eting, or how to groom your dog or whatever.....

We’re bombarded by information, aggressive advertising, negative news, outrageous claims, people talking a lot of smack…… I mean everyone’s an expert, right? Or at least they claim to be….

In the meantime, so many of us are still looking for “it”, “the answer”, or “how it all fits together”…… well, look no further.

It’s time for some Real, unvarnished, un-hyped CLARITY….

But first, you’re saying “what qualifies you Matt on the topic of success in home business and online marketing”.

We love it when people ask that because we get to talk facts again….

1. 3+ Years successfully generating 100,000+/ year in profit for our family with our business.

2. Successfully transitioning from suit and tie (stressed, overworked, miserable) corporate 6 figure earner to home business entrepreneur/ stay home dad.

3. Successfully implementing the leading methods of marketing on and offline and teaching other team members how to do the same…..

4. Great relationships with some of the best marketing and success minds in the industry today – People who are mentors and leaders that get things done and aren’t afraid to tell the truth.

‘Nuff said….. you get the point.

Now for the meat of it…. [Clarity]… (drum roll Please)... What I’ve distilled after 3+ years in this industry.

Three things I believe that are important when evaluating any opportunity, business situation, or inves.tment on your part.

1. Is there sufficient leverage? Does it provide an opportunity for you to multiply your efforts through use of technology, other people’s time or money, or leadership example so you don’t reinvent the wheel? Can you work once and get paid on that work again and again? If you want to trade straight time for money, stick with a 9-5 job. If you want to create wealth and residual income, you’ve got to have leverage.

2. Is there marketing and marketing training in place? This is absolutely essential. You may represent the next vitamin that will reverse the aging process for the entire planet, but if no one knows, you’re dead….. I’ve seen more good people fail in home business with lack of marketing knowledge than anything else.

3. Is there a duplicatable system in place? If you want to do something creative, go learn how to paint, or write a book or take acting classes. If you want success with the shortest route between here and there, find a system that works.

Now, obviously there are a lot of people out there jumping up and down saying what you have to do to be successful….. some of it’s true, some of it’s BS.

All I’m saying is that for clarity’s sake, without these three elements it’s like buying a lottery ticket….. You may get lucky, but odds are all you did is make a little contribution to the lottery fund.

Finally, let common sense apply….

A business requires work. I don’t know of anything out there that doesn’t require some work. There are too many charlatans out there that give our industry a bad name by promising something for no work.

You must move towards the mindset of an entrepreneur if you want to get big entrepreneur results. Think like an employee to get employee results.

Practice personal development. When I don’t, my results suffer. I don’t know why this is, it just is…. I’ve stopped fighting this universal principle a long time ago.

There’s more to come. Next time, we’ll introduce you to one of the best examples of leverage in the marketplace today.

We’ll also talk further about marketing techniques and mindset – things that make all the difference between you working your job another 5 years, or being financially independent in 5 years…… You get to choose.

Until next time,

To Your Infinite Possibility,
Matt and Aisha Hempel

http://www.yournewlegacy.com

440.368.3535

3 comments:

Anonymous said...

Thank you for the sound tips. I am more enlignthened about the matter now.

You might be interested in the Young Entrepreneur Society from the www.YoungEntrepreneurSociety.com. A great documentary about successful entrepreneurs.

Unknown said...

Great advice, and I'm wondering if you could advise me a bit more... I'm planning to buy a business soon, but I haven't been successful in finding that great business opportunity. Would you happen to know any places that provide businesses for sale? Thanks

Anonymous said...

Hey Abby -- I suggest checking out your local Chamber of Commerce. They should be able to help you.

I also highly recommend BizTrader.com. It's a global marketplace for where you can buy, sell, or invest in a small business. There are bunch different businesses for sale, so you should be able to find something you like. Check it out and good luck!